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FAQFrequently asked questions

Everything you need to know about launching your own TV channel on Roku, Apple TV or Amazon Fire TV.

Questions

Can't find your answer? Call Rob on 0407 814 000 or email support@launchtv.com.au. We reply within one business day.

Getting started

How long does it take to launch my channel?

Typically 4–6 weeks from the time we receive your branding assets and content. The Roku channel store review process takes 1–2 weeks, and Apple TV App Store review takes 1–3 weeks. Amazon Fire TV typically takes 1–2 weeks. We manage the entire submission process on your behalf.

What do I need to provide to get started?

You'll need your logo files (high resolution), brand colours, any existing video content you want on the channel, and a brief description of your organisation. Our team will guide you through everything in the initial brand consultation.

Do I need any technical knowledge?

No technical knowledge is required. We handle all the technical aspects of building, submitting, and maintaining your channel. You'll have access to a simple, intuitive content management dashboard to upload and manage your videos.

Which platform should I choose — Roku, Apple TV, or Fire TV?

It depends on your audience. Roku has more than 100 million active streaming households and is the most widely used platform in the US. Apple TV reaches a premium, highly engaged audience. Amazon Fire TV has more than 50 million active users, with a strong presence in the UK and Australia. For maximum reach, Extreme Launch covers all three platforms.

Content & management

Can I upload my own videos and manage content?

Yes. You'll have access to a simple, intuitive content management dashboard where you can upload videos, create playlists, schedule content, and manage your channel without any technical knowledge required.

Do you support live streaming on the channels?

Yes, Roku, Apple TV, and Fire TV channels all support live streaming. We can set up live streaming capabilities as part of your channel build. You'll need a compatible streaming encoder or software to broadcast live.

What video formats are supported?

We support all major video formats including MP4, MOV, and MKV. We recommend uploading in the highest quality available — up to 4K. Our CDN infrastructure handles transcoding and adaptive bitrate streaming to ensure smooth playback on all devices and connection speeds.

Can I password-protect or restrict access to my content?

Yes, we can implement subscriber-only or password-protected content areas. This is useful for membership organisations, paid content, or private corporate channels. Please discuss your requirements during the initial consultation.

Pricing & billing

How much does it cost to launch a Roku channel in Australia?

Launching a Roku channel in Australia with Launch TV Channels costs AU$2,699 as a one-time setup fee, plus AU$349 per month for hosting, maintenance, and support. The setup fee covers everything — channel design, development, platform submission to the Roku Channel Store, and go-live. There are no hidden fees and no lock-in contracts. GST invoices with our ABN are provided for all payments.

What is included in the monthly hosting fee?

The monthly hosting fee covers video hosting and delivery infrastructure (CDN), channel maintenance and updates, platform compliance monitoring, technical support, and access to your analytics dashboard.

Can I cancel my hosting subscription?

Yes, you can cancel your hosting subscription at any time with 30 days notice. If you cancel, your channel will be removed from the platform store. There are no lock-in contracts.

Are there any hidden fees?

No. We believe in complete pricing transparency. The setup fee covers design, development, and platform submission. The monthly hosting fee covers everything needed to keep your channel running. There are no surprise charges.

Do you offer payment plans?

Yes, we offer payment plans for the setup fee. Please contact us to discuss options that work for your organisation's budget.

Technical questions

Will my channel be available worldwide?

Yes. Roku, Apple TV, and Fire TV channels can be made available globally or restricted to specific regions — depending on your content licensing requirements and audience targeting preferences.

What analytics data will I have access to?

Your analytics dashboard includes viewer counts, watch time, geographic distribution, popular content, device types, and audience growth trends. This data helps you understand your audience and refine your content strategy.

What happens if Roku or Apple TV changes their requirements?

Platform compliance monitoring is included in your monthly hosting fee. We proactively monitor for platform requirement changes and update your channel as needed — at no additional cost.

Rob Roytel

Let's put you on TV

Rob Roytel, Founder & Director · 0407 814 000 · support@launchtv.com.au

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